How Google Demonstrates Paradoxical Thinking Business Essay

How Google Demonstrates Paradoxical Thinking Business EssayFor decades, the charge theorists name foc utilise their attention on three types of thought i.e. sorcerous thought, modern calculateing and postmodern thought. The latest inclusion is the preposterous thinking which was macrocosm studied by the researchers of the science battleground. The main reason that nonsensical thinking has gained importance in the business world is that there were roughly buzz phrases that were being used by the employees of the organisations much(prenominal) as controlled chaos, acquiring byside the box, breaking the frame of reference, creative destruction, fuzzy logic and etcetera (Lovy, 2011). wholly of these terminologies portray that a business give the sack develop something unrealistic by going beyond the imaginative cloth and these old models look at less importance in the contemporary world. The primary crux of the false thinking is that the propagateness potbelly be anything but it is indecisive, lacks principled convictions and is sometimes passionless as well (Gebert, Boerner Kearney, 2010). According to Sak and Oz (2010), conflicting thinking implies that problems should be looked from different angles rather than one perspective so that it suffer be resolved effectively.The term paradox is described as a clip or group of statements that ar contradictory and ch onlyenge the conventional thinking parameters. Likewise, the wild thinking is stated as the carriage of looking at a situation or a problem form a various range of perspectives and carrying start in-depth analysis to understand the problem tout ensemble (Miron-Spektor, Gino Argote, 2011). One of the best examples of the finishing of irrational thinking is evident in the work performed by Far sidereal day in about 1830s.Farday observed that when the electricity menstruation is passed through a wire it can cause a mesmerise needle to move that is located adjacent to the w ire to move in a direction which is rotational it formed the basis of electric ride invention. In order to extend his learning and thinking capabilities, he change magnitude his efforts and found that even the moving magnets can ease the flow of electricity in the system. He challenged the ways in which the conventional theorists of physics were work so that he could contain valuable function in the field (Kasi et al., 2008).It has been found that the companies that en resolution mistaken thinking within their culture be able to make palmy progression and their success is evident from the robust performance in the industry. The at odds(p) thinking is found in abundance in leading corporations especially technology related wholes much(prenominal) as Microsoft, IBM, Apple, Dell, Google, Sony, Wal-Mart, Coca-Cola and many to a greater extent.Examples of how Google demonstrates Paradoxical ThinkingGoogle is definitely the grocery store leader somewhat the world as it has dod a new virtual world for the net income surfers. The play along has been growing at a rapid pace in the Internet-related reapings and services market place as it has efficiently responded to all the demands of the customers as curtly as they be required by them. Since gaining top position in the market as a dominant search engine in 1988, it has ensured that it fosters a paradoxical thinking climate within its business operations (Stoltzfus, Stohl, Seibold, 2011).The basic foundation of the paradoxical thinking is that the employees stick to be provided an open and innovative culture that depart allow them to think a immense range of imaginative and compelling caprices that have never been offered in the market. Google was the primaryborn company to identify the need of creating an online search engine from where the muckle seeking data about different things can retrieve valuable information easily. When Google was thinking about introducing this offering, it had to face resistance from the traditional companies who found the idea to be unrealistic and ineffective.The owners of Google were non let down by such discouraging comments and launched this facility for the Internet users. Since then, the company has been flourishing successfully in the market and has trifleed all the challenges with determination and bravery. In order to present the customers with odd offerings, Google has created a work milieu that is friendly, fun-loving, enthusiastic and relaxing so that the batch working there love to come to their job every day (Baldwin et al., 2010).As a result of such drawing working surroundings, the employees have successfully employed the pattern of paradoxical thinking in the companys product and service offerings which argon even evident in the form of its advertisements. The employees show creativity by sharing their ideas with the management and the ones that are compelling are implemented after some modifications. Google ha s a Loose-Tight structure where the employees are condition autonomy to work but have to comply with the Googles unified doctrine (Korn Silverman, 2012).Following are some of the initiatives that are undertaken by Google demonstrate the application of paradoxical thinking in its business operationsIn 2005, the spend of Code mentoring program was launched for students of ages eighteen and older to get them engaged in the free and open-source software. It even made valuable contribution in the open source community.Google MentalPlex on April Fools Days feature the usage of psychological power for searching the web.In 2007, it announced the introduction of TiSP (Toilet Internet wait on Provider) where one could easily obtain the connection by flushing an end of the fibreoptic cable down in the toilet.It even started advertisements in 2007 about the Gmail written report that could be used by Gmail users to print and ship the email messages.It changed its company name in 2010 to To peka to display its honour of Topeka Kansas where its mayor changed the name of the city to Google for limited time period so that it can sway Googles decision of new Google Fiber Project.In its search engine, it added oral communication selection features of Swedish Chef such as Bork bork bork, Pig Latin, Klingon, Elmer Fudd and Hacker.Google Map, Google Notebook and otherwise features are all examples of the paradoxical thinking implications. Hence, innovation is properly imbed in the companys culture so that it can create something new and pioneering for its customers and arouse their online surfing time.Paradoxical Thinking Whether it can be learnt or notThe proponents of paradoxical thinking state that the pot have to think out of the box and do in-depth analysis of any contradictory thought because it can give rise to something new that is not present in the market (Lovy, 2011). There is no science involved in learning the paradoxical thinking as the learners just have to change their thinking patterns. Sometimes, a solution or invention may appear not to make any sense but it might appeal to the target audience. For instance, when sports cars were introduced, people were inquisitive about it that whether it will be accepted in the market or not now it is the leading choice in the sports world.Similarly, when solar cars were launched by Saturn, it had to face huge amount of criticism but it was successful in meeting the demands of its customers and providing them an energy efficient car that is beneficial for the environment (Luscher Lewis, 2008). The key requirements of developing paradoxical thinking are open mindedness, courage to take risks and experimenting with new ideas. It is important to remain alert about the sozzled ideas that are present all the time in minds they have to be noted down and then dwelt.The employees of an organisation need to be further to play with even vague ideas because there are chances that a anomalous proposi tion gets clicked in the mind that can be beneficial for the companys raise performance. For this form of thinking, openness is crucial because it allows the individuals to learn new subjects that might not have any linkages to the profession. It is vital to extend the learning boundaries so that unleashed features can be addressed therefore, increased exploration is the basic requirement of paradoxical thinking (Gobert, Boener Kearney, 2010).Wagner (2009) stated that the basic foundation of the paradoxical thinking is being sceptical all the time meaning looking at the things from varying perspectives. For instance, when looking at a product, a person can think about reservation changes in it that can make it look to a greater extent attractive or changing the style or ingredients that can appeal to other markets (Ging et al., 2010). Hence, paradoxical thinking can be learnt easily by changing the way of looking and observing things in the surroundings so that a new perspective is highlighted.0230190406001.png(Source Smith, Binns Tushman, 2010)Paradoxical Thinking Least used intelligence skillSince every organisation emphasises the importance of creating work environment that is conducive and comprises of competed people who have high intelligence skills, such organisations encounter problems when implementing the paradoxical thinking framework. The basics of the paradoxical thinking implies considering the irrational aspects as well so that innovation is encouraged throughout the organisation. It has been found that the paradoxical thinking is one of the eight skills that are related to the intelligence framework (Banff Executive Leadership Inc., 2010).The eight skills that are linked to the intelligence are judgement, perception, reason, intuition, imagination, logic, memory and paradox. Among all the skills mentioned, the least commonly used one is the paradoxical thinking because people are reluctant to get involved in illogical thinking. The traditi onal specialists still show resistance to do the concept of paradoxical thinking within the business environment because they feel that it is not appropriate for a business to get involved in such irrational activities. However, the trend is now shifting to the paradox paradigm when the companys management have realised that the customers are looking for both functional and creative solutions (Baldwin et al., 2010).The reason that paradoxical thinking is linked to intelligence is that it allows the people to apply their thinking skills to modify the idea into something feasible that will be kindly for the end-consumers. IBM has ensured that it allows its employees to give any kinds of practical suggestions to the company that can help it in increasing its proficiency and eliminate the drawbacks that are prevalent within the firm (Miron-Spektor, Erez, Naveh, 2011).USA Today is the leading news base in the country and it was the first one to introduce the concept of online newspape r so that the customers can take aim the paper on Internet. When the owner wanted to launch this idea, majority of the people felt that it will have to encounter problems as people prefer to enhance their knowledge about the latest happenings through paper newspapers. However, the paper is considered to be the top selling newspaper in the region that has successfully met the needs of the customers especially who is looking for previous issues to get access to a particular article or piece of information (Wit Meyer, 2005).Ways in which paradoxical thinking can improve organisations performanceSince the basic requirements of paradoxical thinking are open working culture and going out of the traditional ways to introduce innovative offerings, the organisations have to make these two elements the integral part of their working environments. The leaders of these companies have to show their tasting for the efforts put in by the employees in the form of imaginative and harmonic idea s so that they are encouraged to enhance their level of productivity (Wit Meyer, 2005).When employees are encouraged to become a crucial part of the organisations decision making process, it enhanced their level of motivation and they are willing to make more meaningful additions in the business processes (Miron-Spektor, Gino, Argote, 2011). In order to support the paradoxical thinking within the company, the top management has to understand that they need to create an environment which allows the employees to play with creative elements, get engaged in activities that will help them in unleashing unexploited avenues of the business operations and ensure that the customers are provided with unique offerings at a fast pace.0010470201001.png(Source Ging et al., (2010))Hence, with the help of creativity, openness, innovation and sceptical thinking, the paradoxical thinking will be promoted within the business organisation. All of these factors will ensure that the companys productivi ty is increased, competitive edge is attained in the industry and performance continues to grow in a profitable way and at an accelerating rate.ConclusionIn todays competitive environment which is being wedged by globalisation and accelerating rate of changes, the organisations have to remain alert all the time about the happenings so that the challenges can be encountered proactively. The managers and leaders of the organisations have to foster an innovative climate within the firms so that the paradoxical thinking can be nurtured which will ultimately make significant contribution in their enhanced performance.